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Apple Buys Beats. Apple didn't just purchase the beats streaming service, but they bought everything beats including the headphones, speakers, and the audio processing software. Apple will keep the beats headphone and.
Apple Buys Beats Electronics For 3 Billion from www.fastcompany.com
(ap) — apple is striking a new chord with a $3 billion acquisition of beats electronics, a headphone and music streaming. Apple is making its largest acquisition ever, buying beats for $3 billion. Apple will keep the beats headphone and.
Apple Buys Beats Electronics For 3 Billion
It is the largest purchase ever made by apple, and represents a small amount of the company's $160 billion cash hoard. It was established in cupertino, california, on april 1, 1976, by steve jobs, steve wozniak, and ronald wayne, and was incorporated on january 3, 1977. The purchase represents a huge premium over the $1.8bn valuation of beats less than a. In a statement, apple said it is paying an initial $2.6bn (£1.6bn) for beats, and approximately $400m (£239m) that will vest over time.